BRIGHT Crops & Herbs

Our Culture ,and Values defines the attitudes and behaviors that will be required of us to make our Vision a reality. Mission, Vision & Values MISSION & VISION Our vision serves as the framework for our Roadmap , and guides every aspect of our business to create value ,and make a difference: People: Be a great place to work where people are inspired to be the best they can be. Portfolio: Bring to the world a portfolio of quality crops and herbs that anticipate and satisfy our client's desires and needs. Partners: Nurture a winning network of customers and suppliers, together we create mutual, enduring value. Productivity: Be a highly effective, lean and fast-moving organization. OUR VALUES Our values serve as a compass for our actions and describe how we behave in the world. Integrity: do the right thing even if it's hard. Leadership: The courage to shape a better future. Collaboration: Leverage collective genius. Accountability: If it is to be, it's up to me. Passion: Committed in heart and mind. Diversity: As inclusive as our products. Quality: What we do, we do well.